It all started when a young Adam Hargreaves asked his father Roger in 1971 what a tickle looked like. An orange man with a blue hat and very long arms was created and the Mr Men and Little Miss brand was born.

With an 86-strong cast of characters they have brought fun and laughter to generations of families.  Currently one Mr. Men and Little Miss book is sold every 2.5 seconds worldwide, and lifetime sales total 200 million books.

All Mr Men Little Miss initiatives are gathered on to the new Mr. Men website www.mrmen.com and on social media: www.facebook.com/mrmenlittlemiss @mrmen_littlemiss